Affluent Twin Cities neighborhood
Channel 1 · By Agent Referral

Your business, endorsed
by a trusted local agent —
delivered to their sphere.

By Agent Referral places your business inside a specific agent's Summit & Isles publication — delivered to their personal database of verified homeowners. The agent nominates you as their preferred vendor. Their credibility becomes your credibility.

305
Top Producers in the DMA
~2,000
Avg. Agent Database Size
$89K+
Avg. Audience HH Income
30–50%
Avg. Open Rate
How By Agent Referral Works

Not advertising.
A personal referral,
at scale.

Every agent in the Summit & Isles network publishes a curated real estate publication delivered to their personal database — past clients, sphere of influence, open house contacts, and referral relationships. By Agent Referral places your business inside that publication as the agent's personally endorsed vendor in your category.

"The homeowner doesn't see an advertisement. They see a recommendation from their agent — someone they have already trusted with the largest financial transaction of their life. That context is worth more than any media buy."

The By Agent Referral Distinction
01
Agent Nomination

An agent in the Summit & Isles network nominates your business as their preferred vendor in your category. Their professional endorsement is the foundation of every placement.

02
One Point of Contact

Summit & Isles manages the commercial relationship, segment production, and delivery. You deal with one point of contact — not 305 individual agents.

03
Delivered to Their Sphere

Your dedicated segment is delivered to the agent's personal database — the verified homeowners they have built relationships with over years of closings, referrals, and community engagement.

04
Editorial Context

Readers encounter your business as a trusted recommendation from their agent, inside a publication they actively seek out — not as a paid advertisement they scroll past.

What You're Reaching — Avg. Agent Database
Sphere of Influence400–600
Past Clients & Closings300–500
Open House Sign-ins & Leads300–500
Farm / Neighborhood Contacts100–400
Referrals & Networking200–400
Purchased Leads (Zillow, etc.)200–400
Median Newsletter-Ready Database~2,000

Contacts with valid emails — the agent's personal sphere, not a purchased list. This is the audience By Agent Referral reaches.

Ideal Sponsor Categories
High-End ContractorsInterior DesignersLandscape ArchitectsPrivate Wealth ManagersEstate Planning AttorneysLuxury InsuranceHome InspectorsJumbo Mortgage LendersFine DiningBoutique FitnessPrivate ClubsLuxury AutoSmart Home IntegratorsPremium CleaningCPA / Tax AdvisorsMoving & Relocation
By Agent Referral — Access Tiers

Choose Your Reach

Each tier grants your business a dedicated segment within the agent's publication — delivered to a defined number of verified homeowner contacts from their personal database. Pricing scales with the contacts you reach.

Full Database Access

Platinum

Up to 30,000 Contacts
  • Your segment reaches the agent's entire verified homeowner database — up to 30,000 contacts — every issue
  • Full-width banner above the fold: the first brand a reader encounters before any editorial content
  • 150-word featured profile written in your voice — a trusted recommendation, not a generic ad
  • Agent personally endorses your business as their preferred referral in this category
  • Social media amplification to the agent's full follower base each issue
  • Priority placement in both digital and print editions
Extended Reach

Gold

Up to 10,000 Contacts
  • Your segment reaches up to 10,000 verified homeowner contacts from the agent's database each issue
  • Half-page banner placed mid-issue at peak reader engagement
  • 75-word editorial blurb highlighting your differentiator and call to action
  • Your promotion featured as a reader benefit — a specific reason to contact you
  • Tracked click-through link in every digital edition
Targeted Reach

Silver

Up to 5,000 Contacts
  • Your segment reaches up to 5,000 verified homeowner contacts — a focused, high-quality audience
  • Curated directory listing with logo and description among a hand-selected group of vetted local providers
  • Your promotion or seasonal offer featured alongside your listing
  • Direct tracked link to your website in the digital edition
Brand Presence

Bronze

Up to 2,000 Contacts
  • Your segment reaches up to 2,000 verified homeowner contacts — ideal for businesses new to newsletter sponsorship
  • Your name and logo appear in the Proudly Supported By section of every issue
  • Sustained presence builds the familiarity that precedes trust and referrals
  • Association with a respected local publication positions your brand alongside editorial content readers actively seek out

All By Agent Referral sponsorships are month-to-month with no long-term obligation. Pricing is based on the number of verified homeowner contacts your segment reaches each issue. Target a single agent's database for hyper-focused reach, or expand across multiple agents for broader DMA coverage. Contact us for multi-agent and annual pricing.

Network Reach — By Agent Referral

305 Top Producers —
Each With a Verified Homeowner Database

Bronze Tier
Agents1–2
ContactsUp to 2,000
Est. Opens~500–700

Brand presence — one focused nano-market

Silver Tier
Agents2–3
ContactsUp to 5,000
Est. Opens~1,250–1,750

Targeted reach — neighborhood cluster

Gold Tier
Agents5–6
ContactsUp to 10,000
Est. Opens~2,500–3,500

Extended reach — area-wide coverage

Platinum Tier
Agents15+
ContactsUp to 30,000
Est. Opens~7,500–10,500

Maximum reach — full metro quadrant

Open rate projections based on industry benchmarks for real estate newsletters (25–35%). Contacts sourced from agent CRM databases — not purchased lists — resulting in significantly higher engagement than typical email advertising. For access to the full Nano Markets audience independent of agent databases, see S&I Select.

By Agent Referral — Sponsorship Inquiry

Inquire About Placement

Tell us about your business and the agent's audience you want to reach. We'll confirm availability and share pricing for your preferred tier.

We respond within one business day. No obligation.